Who else can have an opinion on Clay Shirky’s Newspapers and Thinking the Unthinkable? Me, apparently, but maybe I’m coming at it from a different angle. When thinking of a business model destroyed, the first thing that came to mind was recent discussions about the individual as a brand. Specifically Andy Dickinson’s contribution to the Carnival of Journalism in December 2008, where he said 2009 is the year of the individual journalist. I’m not suggesting I have any answers, but here’s one of those fanciful theories: Maybe the individual as a brand can sustain news beyond “The Unthinkable”.
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If the news business model is broken, and 2009 is the year of the (individual) journalist – read Andy Dickinson – then will this be a new business model for the individual journalist? And will hackles be raised at the ethical implications for the “unbiased” news media?
“to make money in a world saturated by media, marketers need your help getting attention for their goods. Attention – eyeballs, ears, minds – is one of those intangible things that has huge value to companies needing to sell stuff. One of the quickest ways to start making money … is to do affiliate marketing. “
Originally from my auto-posting daily Delicious links, I have cut this back to just the link I have added comment to. This is in preparation for a blog redesign, where I no longer want posts titled “links for YYYY-MM-DD”. A live stream of Delicious links will also always be available in a sidebar widget and/or stand-alone page.