Something I didn’t mention in the previous post is that Twitter can also be utilised as an advanced, and free, mobile news updating service.
The other day I discovered news feeds on Twitter. I started following the New York Times world news feed with mobile phone message updates. These consist of a headline and a URL link to the full story.
For anyone on an internet-enabled phone, this is a quick and easy way to get news updates. My mobile phone isn’t internet-enabled, so just getting the headlines wasn’t entirely useful, and the SMS messages filled the inbox within a few hours.
For the media outlet, the cost of putting headline updates on Twitter is minimal if done manually, none if the process is automated.
For the consumer there is no cost for receiving, or ‘following‘, the updates via Twitter.
They get a headline delivered. If they like it, they follow the link to your site.
I’ve been thinking for a while, perhaps reading elsewhere, that Twitter could be applied to business communications. Twitter messages can be read via an RSS feed, or the real-time free text messages to registered ‘followers’.
Twitters (messages left on Twitter) are limited in length, much like a text message on a phone, but would be very handy for imparting brief, quick instructions to everyone in a work group immediately on their mobile phone.
via Phil Windley’s Technometria:
…using Twitter as a messaging endpoint in what Rohit Khare calls a â€œsyndication oriented architecture,â€ or SynOA. Jon Udell and Rohit talked about this on IT Conversations a few weeks ago.
Iâ€™m using Twitter in a similar way in my class this semester. My students are writing servers that send updates to a Twitter account via the Twitter API. Anyone can then subscribe to those updates through RSS, via SMS, or simply by going to the Web page. Easy, simple, and pretty effective.