Newsweek Interactive

July 17th, 2007 | Media, Online, Print, Videos

Here’s an excellent interview by Terry Heaton with Tom Kennedy, managing editor for multimedia at Washingtonpost.Newsweek Interactive. Read the whole thing for some good insight to a successful - or at least well-funded and innovative - online video newsroom.

I can say with certainty that a young generation of video journalist/editors is being created world wide, in part by the fluidity and ease of digital gathering and editing tools, and the natural inventiveness/curiosity of a generation weaned on visual media and consumer culture. The trick is getting the best values and practices of mainstream journalism inculcated into the individual arsenals of those practitioners and reworking our journalistic gathering and dissemination practices in a way that enables fluid, personal, evolved, visual story-telling to occur.

…there is a chance to develop this form of story-telling and create the vehicles that enable it to find an audience just as surely as today’s “reality shows” have worked for mainstream broadcast media. I would argue that we are the ones creating the true “reality shows” of our planet’s stories. I would also argue that public appetite for our content is there once people find it and are exposed to it.

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