Online video explosion
June 21, 2007 by Dave Earley
Filed under Media, News, Online, Videos
A survey just released shows daily online video usage has increased by an amazing 56% in the past year. That’s daily usage, and it’s across the board, 12 to 64-year-olds.
While it’s only a jump from 9 to 14% daily, a huge 52% of people across that age range watch online video at least once a week. That goes up to 80% watching at least once a week when you narrow the range to 18 to 24-year-old males. For females of the same age that figure is 53%.
The good news for media distribution is that they’re not just watching YouTube clips, but also news stories, movie trailers, and sometimes full-length TV shows and movies. (via LR)
