Making online work
July 25, 2006 by Dave Earley
Filed under Media
Lost Remote has linked to a NY Times article about former journalists actually making money with an online presence through advertising.
One of the journalists in the article makes an interesting point that journalists are to some extent arrogant about being above advertising, and have a hard time making a distinction between editorial and advertising.
Sure, ad dollars are what makes most media profitable, but you do still need to keep that distinction between editorial and advertising to remain credible.
Nonetheless, you can’t make advertising money unless you’ve got big numbers visiting your site.
I’m making you follow the link to Lost Remote if you want to go to the article, since I stole the post from them. They NY Times story requires registration to read, but if you’re using the Firefox web browser and have the BugMeNot extension installed, you can read it without registering.
